What is the significance of intelligent assisted driving?
4月16日,工信部在官方网站上发布了一则名为《装备工业一司召开智能网联汽车产品准入及软件在线升级管理工作推进会》的公告。这一公告不仅明确表达了车企不得进行夸大和虚假宣传,也强调车企要严格履行告知义务,要担负起生产一致性和质量安全主体责任。
Consumers have been exaggerating the hype for a long time. At worst, it can experience a moment of shock, and at worst, pay a painful price for personal safety. The development of assisted driving technology should never be at the expense of the safety of consumers, because the original intention of assisted driving is also the essence, which is to protect the life safety of users.
In a recent CCTV interview, Lu Fang, CEO of VOYAH Automotive, clearly answered many questions about assisted driving and intelligent technology. In the interview, Lu Fang, as a leader of an automobile company, frankly and rationally expressed the boundaries and shortcomings of intelligent assisted driving that have been implemented under the current technical level of the new energy vehicle industry.
This is almost rare, because intelligent assisted driving has always been the hardest hit area of exaggerated publicity; But at the same time, this is what Lu Fang has been emphasizing.
On his personal Weibo, Lu Fang emphasized more than once that safety is the first concern of VOYAH Automobile, and also emphasized more than once that "the bottom line of intelligent driving is safety, and the purpose of intelligent driving is also better safety." ”
Questioning the "national team" and understanding the "national team", it suddenly dawned on me that the "national team" was the one that seemed to be a little conservative but was actually the most down-to-earth.
It took the whole conference to talk about safety
同样是4月16日,岚图在国家体育馆举办了品牌L3级智能架构技术发布会。不同于以往某些沉醉于参数比竞品拉踩的技术发布会,比起来“秀肌肉”,岚图汽车和卢放用了整场发布会来“秀安全”。
"VOYAH Tianyuan Zhijia is not satisfied with the establishment of functions, but deeply excavates all the scenarios that users may face, so that users can feel the sense of security brought by technological evolution." In Lu Fang's view, as a user-oriented technology company, users choose not only one single product of VOYAH, but entrust their family and life to VOYAH. Therefore, it must be done safely, with no room for negotiation and compromise.
The main point of the whole conference can be summed up in one word, "safety"; To summarize the technical points, there are three:
The first is the Qingyun platform. As VOYAH's original L3 intelligent and safe driving platform, the Qingyun platform takes the digital driving control platform as the core, integrates advanced technologies such as axial flux motors, distributed electric drives, steer-by-wire, brake-by-wire, and rear-wheel steering, and empowers driving safety with intelligence.
Driving control, of course, has to talk about performance, but it must be built on safety. This is also the reason why VOYAH Automotive has positioned the Qingyun platform as an intelligent and safe driving platform rather than an intelligent performance driving platform.
It is worth noting that the "L3 level" identity of the Qingyun platform must not be thought of as a rebellion against the pursuit of security. In the interview, Lu Fang made it clear that VOYAH has the ability at the technical level and has actively applied for relevant qualifications from relevant departments. What Lu Fang and VOYAH want to express is not that VOYAH has L0-level ability to crush the opponent, but that VOYAH has the ability, but is as strong as the "national team", and it must also be recognized for its qualifications. Very conservative, but very reassuring.
Secondly, it is the Kunpeng L3 intelligent safe driving system. In this regard, VOYAH still has something to say, not exaggerating or beautifying. According to VOYAH, the system is able to generate high-fidelity driving scenario training samples and real-time multi-source data fusion based on the cloud, and continuously optimize the vehicle-side large model in combination with user driving data.
There are advantages, but there are also those that still need to be optimized and improved, and VOYAH is not shy about it, but it is also extremely honest because of this.
The third technology is the Tianyuan Zhijia. In VOYAH's view, what this intelligent architecture wants to achieve with its technical strength is to consolidate the bottom line of intelligent security, break through the upper limit of intelligent security, and its ultimate vision is to bring safer and more reliable intelligent travel guarantee to users.
You can say that VOYAH and Lu Fang are a bit "nagging", but nowadays, how many brands can emphasize safety so much at major technology conferences like VOYAH?
How else can it be safe?
When aggressiveness is so excessive that the user's life is hanging on the tip of the knife, conservative needs to step in and pull everything back on track.
Today, the conservative side of VOYAH is showing value through the industry cycle. As the first product of VOYAH Automotive, VOYAH FREE has undergone many iterations and updates, and it is the responsibility and ability of VOYAH Automotive's "national team" identity to shape the product concept of classic products instead of "starting anew".
As early as the original model, VOYAH FREE took the lead in using hard-core high-end safety features such as air suspension, 2000MPa anti-collision beam, and all-aluminum chassis on the car. After several iterations, the all-new VOYAH FREE is also equipped with Huawei's latest high-end intelligent driving and HarmonyOS cockpit.
VOYAH FREE's detailed product capabilities have been increasing, but the same thing has always been the pursuit of safety.
In an earlier interview in the warm-up stage of the product, most of the views put forward by Lu Fang also revolved around the word "safety". For example, in Lu Fang's view, the bottom line of intelligent driving is safety, and it should not only be state-owned enterprises that have bottom-line thinking, but safety should become the bottom line of the automotive industry. For another example, Lu Fang believes that some products advertise that they have a certain ability to drive intelligently, but do not ensure that they are easy to use when delivered, and companies should not hand over semi-finished products to consumers, let alone let users be guinea pigs.
More importantly, Lu Fang speaks for consumers from the perspective of consumers, understanding that a large number of consumers are buying smart cars for the first time, and the industry's blind propaganda will only mislead consumers to use assisted driving functions incorrectly and face safety problems.
"Safety is the greatest luxury", Lantu and Lu Fang repeatedly recounted, repeatedly shaping a higher level of security.
At the technical conference, VOYAH also officially announced a full-size large six-seater SUV, which is expected to be released within the year. As the first new product of Tianyuan Zhijia, this car will be equipped with Qingyun intelligent safe driving platform and Kunpeng intelligent safe driving system.
In VOYAH's view, the axial flux motor and distributed four-motor drive are designed to improve the vehicle's mobility and stability in complex terrain and cornering, thereby improving driving safety. Over 700m away recognition, 0km/h speed braking, over 0TOPS dual flagship chips and over 0 line number lidar, the number is not to compare competing products, but to emphasize that the destination of intelligence is safety.
How safe can the two new cars be? To borrow Lu Fang's words, leave it to the test drive experience to decide. Giving the right to speak to users is the embodiment of VOYAH's confidence and strength.
Write at the end
今年3月份,岚图汽车交付量达到了10012辆。好成绩,卢放却首先感谢用户支持。
The emphasis on safety is not so much a "prophet" of VOYAH as it is the implementation of VOYAH's user-oriented thinking and philosophy. After all, when everything changes flavor and homogenization due to "involution", safety is the core quality that tests the sincerity of the brand's car manufacturing.
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